Electric & Hybrid Vehicle Technology International
  • News
    • A-F
      • Battery Technology
      • Buses & Commercial Vehicles
      • Charging Technology
      • Concept Vehicle
      • Electrification Strategies
      • Fuel-cell Technology
    • G-K
      • Hybrid Powertrain
      • Hybrid/electric Architecture
      • ICE Hybrids
      • Industry News
      • Joint Ventures
    • L-Q
      • Manufacturing
      • Materials Research
      • Motor Technology
      • Motorsport Electrification
      • NVH
      • OEM News
      • Powertrain Components
      • Pure-electric Powertrain
    • R-Z
      • Range Extender
      • Solid-state Battery Technology
      • Testing
      • Transmissions
  • Features
  • Online Magazines
    • July 2023
    • March 2023
    • November 2022
    • July 2022
    • March 2022
    • November 2021
    • Archive Issues
    • Subscribe Free!
  • Opinion
  • Videos
  • Supplier Spotlight
  • Webinars
LinkedIn YouTube X (Twitter)
Subscribe to Magazine SUBSCRIBE TO EMAIL NEWSLETTER MEDIA PACK
LinkedIn
Electric & Hybrid Vehicle Technology International
  • News
      • Battery Technology
      • Buses & Commercial Vehicles
      • Charging Technology
      • Concept Vehicle
      • Electrification Strategies
      • Fuel-cell Technology
      • Hybrid Powertrain
      • Hybrid/electric Architecture
      • ICE Hybrids
      • Industry News
      • Joint Ventures
      • Manufacturing
      • Materials Research
      • Motor Technology
      • Motorsport Electrification
      • NVH
      • OEM News
      • Powertrain Components
      • Pure-electric Powertrain
      • Range Extender
      • Solid-state Battery Technology
      • Testing
      • Transmissions
  • Features
  • Online Magazines
    1. July 2023
    2. March 2023
    3. November 2022
    4. July 2022
    5. March 2022
    6. November 2021
    7. Archive Issues
    8. Subscribe Free!
    Featured
    November 15, 2023

    In this issue – November 2023

    Online Magazines By Wesley Doyle
    Recent

    In this issue – November 2023

    November 15, 2023

    In this issue – July 2023

    July 25, 2023

    In this Issue – March 2023

    March 27, 2023
  • Opinion
  • Videos
  • Supplier Spotlight
  • Webinars
LinkedIn
Electric & Hybrid Vehicle Technology International
Buses & Commercial Vehicles

Coca-Cola’s ‘Christmas holiday’ truck goes fully electric

James BillingtonBy James BillingtonDecember 8, 20212 Mins Read
Share LinkedIn Twitter Facebook Email

The Coca-Cola truck recognizable from the brand’s famous Christmas commercials has been turned fully electric for the first time as it embarks on a real-life tour.

In a partnership between technology company ABB, Coca-Cola and Volvo Trucks, Santa will take to the streets of Italy to spread Christmas cheer but now – for the first time – in a state-of-the-art all-electric truck.

In a demonstration of the potential for sustainable electric travel, Santa’s tour will see him travel 1,300kms from the north to the south of Italy. He will make stops at ABB facilities along the way to recharge, using a variety of ABB charging stations from DC wallboxes to high power chargers – all of which supply energy from 100 percent renewable sources.

Frank Muehlon, president of ABB’s E-mobility division comments: “As our impact on the environment comes under sharper focus, it is incredibly important that we all do our bit to cut emissions. It is fantastic to see that even Santa has gotten the ‘sustainability memo’ and is taking steps to reduce his own carbon footprint.

This is a powerful demonstration of the capabilities of next-generation electric vehicle charging technology, which will help Santa to spread festive cheer across Italy in a sustainable way”.

Share. Twitter LinkedIn Facebook Email
Previous ArticleVolkswagen reveals roadmap to create clean, sustainable EV batteries
Next Article EV battery recycling program launched to avoid ‘world running out of materials’ 
James Billington

Related Posts

Buses & Commercial Vehicles

LEVC’S TX Taxi prevents 200,000 tonnes of CO2 from entering the atmosphere

November 22, 20232 Mins Read
Buses & Commercial Vehicles

AutoFlight unveils fully functional prototype of firefighting eVTOL

November 16, 20232 Mins Read
Buses & Commercial Vehicles

Battery-electric Tevva truck set to drive skills at MTI

November 9, 20233 Mins Read
Latest Posts

Callum reveals its first own brand multi-terrain EV Skye

November 27, 2023

AEM addresses sustainability of EV motors with £23 million new investment

November 27, 2023

SAE International chooses Mahle as the global standard for wireless charging

November 23, 2023
Our Social Channels
  • YouTube
  • LinkedIn
Getting in Touch
  • Free Email Newsletters
  • Meet the Editors
  • Contact Us
  • Media Pack
FREE WEEKLY NEWS EMAIL!

Get the 'best of the week' from ElectricHybridVehicleTechnology.com direct to your inbox every Thursday


© 2023 Mark Allen Group Ltd | All Rights Reserved
  • Cookie Policy
  • Privacy Policy
  • Terms & Conditions

Type above and press Enter to search. Press Esc to cancel.