Yasa signs agreement with global OEM

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Yasa, a leading manufacturer of axial-flux electric motors and controllers, has announced a long-term joint innovation agreement with a global automotive OEM. The partnership will focus on developing custom electric motor and controller solutions for the OEM’s high-performance hybrid and pure-electric vehicles.

Yasa’s axial-flux electric motor and controller designs offer excellent power and torque densities, and are ideally suited to hybrid and electric vehicle applications.

Under the agreement, Yasa and the OEM will work together to leverage Yasa’s technology to improve vehicle performance, while reducing vehicle weight.

The announcement of the agreement follows news that Yasa will build a new 100,000-unit production facility in Oxford, UK. In early 2019, the company also announced that it was partnering with Rolls-Royce to provide electric motors for the world’s fastest electric airplane, which is due to be introduced in 2020.

“This agreement brings together one of the world’s best-known automotive manufacturers with Yasa, the world’s leading supplier of axial-flux electric motors and controllers,” said Yasa CEO Chris Harris.

“Our companies both share the same passion for innovation and the same unwavering commitment to excellence. Through this long-term collaboration, we are developing custom electric motor and controller solutions that will power unsurpassed driving experiences and set the bar for high-performance hybrid and pure-electric vehicles.”

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About Author


Matt joined UKi Media & Events in 2014 after seven years of living and working in Dubai. He has been a journalist for over a decade and has worked for a wide range of publications, including Rolling Stone, Time Out, iQ and Loaded. After starting out on the automotive team as deputy editor of Engine Technology International, Electric & Hybrid Vehicle Technology International and Transmissions Technology International, he began editing Electric & Hybrid Vehicle Technology International in 2016, and took over as editor of Tire Technology International in 2018.

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